Zeithaml, Valarie and Others. <br/><br/>
Service Marketing: Integrating Customer Focus Across The Firm 

 - 6th. 
 - New Delhi  McGraw-Hill  2013 
 - 710. 
<br/><br/><label>ISBN: </label>9781259026812 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management, 
<br/><br/><label>Dewey Class. No.: </label>658.8  / ZEI