TY  - BOOK
AU  - Schiffman, Leon, Wisenblit, Joseph., Kumar, Ramesh.
TI  - Consumer Behavior
SN  - 9789332555099
U1  - 658.8342 
PY  - 2018///
CY  - New Delhi
PB  - Pearson Education (P) Ltd.
KW  - Management,
ER  -