TY  - BOOK
AU  - Kazmi, Shh
AU  - Batra, Satish K.
TI  - Advertising And Sales Promotion 
SN  - 9788174466396
U1  - 659.1 
PY  - 2010///
CY  - New Delhi
PB  - Excel Book 
KW  - Management,
ER  -