TY  - BOOK
AU  - Krishnamacharyulu, C S G.
AU  - Ramkrishnan, Lalitha
TI  - Rural Marketing 
SN  - 978-81-317-3263-2 
U1  - 658.83 
PY  - 2011///
CY  - New Delhi
PB  - Pearson Education (P) Ltd. 
KW  - Management,
ER  -