Aaker,David A. <br/><br/>
Marketing Research  

 - 9th  
 - New Delhi;  Wiley India (P) Ltd.   2009 
 - 774 
<br/><br/><label>ISBN: </label>978-81-265-1791-6  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management, 
<br/><br/><label>Dewey Class. No.: </label>658.83  / AAK