TY  - BOOK
AU  - Blackwell, Roger D.
AU  - Miniard, Paul W.
TI  - Consumer Behavior 
SN  - 9788131505243
U1  - 658.8342 
PY  - 2010///
CY  - New Delhi
PB  - CENGAGE LEARNING INDIA PRIVATE LIMITED 
KW  - Management,
ER  -