Keller, Kevin Lane <br/><br/>
Strategic Brand Management: Building, Measuring,And Managing  

 - 3 
 - New Delhi;  Pearson Eduction   2009 
 - 714p.  
<br/><br/><label>ISBN: </label>9788131719770 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management, 
<br/><br/><label>Dewey Class. No.: </label>658.827  / KEL