Schultheis, Robert <br/><br/>
Brand Positioning Strategies For Competitive Advantage  

 - 2nd  
 - New Delhi;  Tata Mc Graw Hill Publishing Company   2006 
<br/><br/><label>ISBN: </label>0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management, 
<br/><br/><label>Dewey Class. No.: </label>658.827  / SEN