Christopher, Lovelock <br/><br/>
Services Marketing: People, Technology, Strategy  

 - 5th  
 - New Delhi;  Pearson Education   2007 
<br/><br/><label>ISBN: </label>0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management, 
<br/><br/><label>Dewey Class. No.: </label>658.805  / LOV