Batra, Satish K. <br/><br/>
Consumer Behaviour : Text And Cases  

 - 1st  
 - New Delhi;  Excel Book   2004 
<br/><br/><label>ISBN: </label>0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management, 
<br/><br/><label>Dewey Class. No.: </label>658.8342  / BAT