Indus University Library

Online Public Access Catalog (OPAC)

Pharmaceutical Marketing Management (Record no. 39174)

MARC details
000 -LEADER
fixed length control field 00525nam a22001577a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260708b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789395039710
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 615.0658
Item number KUM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kumar, Bhavna, Ojha, Abhijit
245 ## - TITLE STATEMENT
Title Pharmaceutical Marketing Management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Hyderabad,
Name of publisher, distributor, etc PharmaMed Press,
Date of publication, distribution, etc 2024.
300 ## - PHYSICAL DESCRIPTION
Extent 199p.
365 ## - TRADE PRICE
Unit of pricing Rs. 295.00
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Contents: 1. Marketing 2. Product Decision 3. Promotion 4. Pharmaceutical Marketing Channels 5. Pricing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Koha normalized classification for sorting Not for loan Collection code Koha itemnumber Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Koha item type
    Dewey Decimal Classification   615_065800000000000_KUM   IIPR 41909 Indus Institute of Pharmacy and Research (IIPR) Indus Institute of Pharmacy and Research (IIPR) Book Rack 08/07/2026 Nilesh Book Centre Invoice No. NB/IN/IN/276 Date: 01-07-2026   615.0658 KUM P0002997 08/07/2026 Books
    Dewey Decimal Classification   615_065800000000000_KUM   IIPR 41910 Indus Institute of Pharmacy and Research (IIPR) Indus Institute of Pharmacy and Research (IIPR) Book Rack 08/07/2026 Nilesh Book Centre Invoice No. NB/IN/IN/276 Date: 01-07-2026   615.0658 KUM P0002998 08/07/2026 Books
    Dewey Decimal Classification   615_065800000000000_KUM   IIPR 41911 Indus Institute of Pharmacy and Research (IIPR) Indus Institute of Pharmacy and Research (IIPR) Book Rack 08/07/2026 Nilesh Book Centre Invoice No. NB/IN/IN/276 Date: 01-07-2026   615.0658 KUM P0002999 08/07/2026 Books
    Dewey Decimal Classification   615_065800000000000_KUM   IIPR 41912 Indus Institute of Pharmacy and Research (IIPR) Indus Institute of Pharmacy and Research (IIPR) Book Rack 08/07/2026 Nilesh Book Centre Invoice No. NB/IN/IN/276 Date: 01-07-2026   615.0658 KUM P0003000 08/07/2026 Books
    Dewey Decimal Classification   615_065800000000000_KUM   IIPR 41913 Indus Institute of Pharmacy and Research (IIPR) Indus Institute of Pharmacy and Research (IIPR) Book Rack 08/07/2026 Nilesh Book Centre Invoice No. NB/IN/IN/276 Date: 01-07-2026   615.0658 KUM P0003001 08/07/2026 Books