Marketing Management: Text and Cases (Record no. 37675)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00396nam a22001577a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250623b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788174465429 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KAZ |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kazmi, S. H. H. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management: Text and Cases |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Excel Books |
| Date of publication, distribution, etc | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 698p. |
| 365 ## - TRADE PRICE | |
| Price type code | Rs |
| Price amount | Rs |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Indus Institute of Management Studies (IIMS) | Indus Institute of Management Studies (IIMS) | 23/06/2025 | Specimen copy from publisher | 658.6 KAZ | M0005064 | 23/06/2025 | Books |