Branding: Brand Strategy, Design, And Implementation Of Corporate And Product Identity (Record no. 24235)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00397nam a2200133Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230326s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780823058624 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 |
| Item number | VAI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Vaid, Helen. |
| 245 #0 - TITLE STATEMENT | |
| Title | Branding: Brand Strategy, Design, And Implementation Of Corporate And Product Identity |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | [s.l]: |
| Name of publisher, distributor, etc | Watson, Guptill, |
| Date of publication, distribution, etc | 2003. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 191. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management, |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Indus Institute of Management Studies (IIMS) | Indus Institute of Management Studies (IIMS) | 26/03/2023 | Invoice No. | 658.827 VAI | M0004442 | 26/03/2023 | Books |