Indus University Library
Online Public Access Catalogue

Brand Management: Principles And Practice (Record no. 23992)

MARC details
000 -LEADER
fixed length control field 00382nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230326s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780198069867
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827 DUT
Item number DUT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dutta, Kirti.
245 #0 - TITLE STATEMENT
Title Brand Management: Principles And Practice
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc [s.l]:
Name of publisher, distributor, etc Oxford New York ,
Date of publication, distribution, etc 2012.
300 ## - PHYSICAL DESCRIPTION
Extent 455.
365 ## - TRADE PRICE
Price amount 525/-
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management,
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Koha item type
        Indus Institute of Management Studies (IIMS) Indus Institute of Management Studies (IIMS) 26/03/2023 Kushal Books Invoice No.330   658.827 DUT DUT M0004199 26/03/2023 Books

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