Advertising Principles And Practice (Record no. 23813)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00430nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230326s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131714140 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | WEL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wells, William |
| 245 #0 - TITLE STATEMENT | |
| Title | Advertising Principles And Practice |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi; |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 592 |
| 365 ## - TRADE PRICE | |
| Price amount | 525 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management, |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Burnett, John |
| -- | Moriarty, Sandra |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Indus Institute of Management Studies (IIMS) | Indus Institute of Management Studies (IIMS) | 26/03/2023 | Invoice No. | 659.1 WEL | M0004020 | 26/03/2023 | 525.00 | Books |