Indus University Library
Online Public Access Catalogue

Strategic Brand Management (Record no. 23725)

MARC details
000 -LEADER
fixed length control field 00402nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230326s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780195692280
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Item number ELL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Elliot, Richard
245 #0 - TITLE STATEMENT
Title Strategic Brand Management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi;
Name of publisher, distributor, etc Oxford University Press
Date of publication, distribution, etc 2010
300 ## - PHYSICAL DESCRIPTION
Extent 265
365 ## - TRADE PRICE
Price amount 275
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management,
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Percy, Larry
--
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Cost, replacement price Koha item type
        Indus Institute of Management Studies (IIMS) Indus Institute of Management Studies (IIMS) 26/03/2023 Books India Invoice No.45617   658.827 ELL M0003932 26/03/2023 275.00 Books

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