Indus University Library

Online Public Access Catalog (OPAC)

Pharmaceutical Marketing Management

Kumar, Bhavna, Ojha, Abhijit

Pharmaceutical Marketing Management - Hyderabad, PharmaMed Press, 2024. - 199p.

9789395039710


Contents: 1. Marketing 2. Product Decision 3. Promotion 4. Pharmaceutical Marketing Channels 5. Pricing

615.0658 / KUM