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Strategic Brand Management: Building Measuring And Managing Brand

Keller, Kevin Lane.

Strategic Brand Management: Building Measuring And Managing Brand - 4th. - New Delhi Pearson Education (P) Ltd. 2016 - 586.

ISBN: 9789332542204

Subjects--Topical Terms:
Management,

Dewey Class. No.: 658.827 / KEL

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Indus University LibraryOnline Public Access Catalogue

Strategic Brand Management: Building Measuring And Managing Brand

Indus University Library
Online Public Access Catalogue